The London Office
Bob Bickersteth, Director of The London Office, explains how it works ...
For over 25 years, we have acted on behalf of provincial agents to promote their services and their clients’ properties to the London, national and international audiences. Potential purchasers are able to discuss their requirements with professionally qualified staff, who can answer any questions about prices, market conditions, commuting times and schools – and even decent local pubs! The Office, in prime central London, is easy to get to for buyers and sellers alike. Visitors have the opportunity to search the entire group’s extensive database of properties using our website www.thelondonoffice.co.uk and are able to take hard sets of the property details with them.
The large prominent window displays showing properties throughout the regions and across the price range are a magnet to the many passers-by who stop and browse. Buyers have been successfully introduced to properties featured in our windows.
We regularly look for opportunities to submit selected properties to national journalists to feature in their editorials. ‘Acquire’, our property publication, is distributed in London and across the UK, generating enquiries for specific properties.
It is also important to throw the net wider in London and, to this end, we work closely alongside our London member Douglas & Gordon to assist Londoners wishing to move out of the capital. Through their 19 offices in central London, they are able to refer their vendors who are looking to move out of the capital to the local offices around the UK.
In addition, we maintain close working relationships with the re-location agents submitting suitable properties for their clients.
The strength of a dynamic-affiliated network should not be underestimated. It is not just made up of agents working independently of each other but rather a team working together, sharing ideas and linked through an effective referral system to help vendors in one area move smoothly to another.
Many of our members have been part of the network since its inception and there is a close working partnership between the different members and offices across the country. The efficacy of the group lies in its combination of individual local knowledge and expertise. Many of the partners have previously worked for large national firms and have taken that experience to their local area, to provide a professional and personalised service. They are very conscious that you cannot trade on reputation alone.
In this ever-changing industry, it is essential to be proactive - embracing modern technology alongside traditional methods, to ensure the client receives the best service possible.
Call Gary for more details on 01235 816222.
